Revenue Management and Pricing Analytics

Guillermo Gallego and Huseyin Topaloglu, Revenue Management and Pricing Analytics, Springer, 2019.

The book is divided into three parts: traditional revenue management, revenue management under customer choice, and pricing analytics. Each part is approximately of the same length and written in a self-contained way, so readers can read them independently, although reading the first part may make the second part easier to understand. Each chapter ends with bibliographical notes where the reader can find the sources of the material covered as well as many useful references. Proofs of some important technical results can be found in the appendix of each chapter. Solving the end-of-chapter problems helps reinforce the material in the book, with some of the questions expanding on the subject....

There is enough material in the book for a full-semester course for advanced undergraduate or master’s students. Parts I and II can be covered in about 9 weeks and Part III in about 4weeks excluding the last two chapters on online learning and competition, which can be assigned as independent readings.