Associated Press, Taiwan's re-elected president in no hurry for China political talks, says economy comes first
BBC, Taiwan backs Ma, but unease over China remains (段落標題 Economic carrot, Fears for freedom)
Economist, Elections in Taiwan: Close brush for China
New York Times, President of Taiwan Is Re-elected, a Result That Is Likely to Please China
Reuters, Taiwan says yes to Ma re-election and his "three no's"
Wall Street Journal, Taiwan President Ma Claims Re-Election
Washington Post, Ma Ying-jeou, Taiwan's pro-China president, wins reelection
內容大都著重於美中台關係,也反映不同報社的觀點。
1/18/2012
12/10/2011
雲端和企業軟體
紐約時報 (New York Times) 報導幾件相關的併購案
IBM、SAP、Oracle、和 HP 分別併購了四家公司,共同的特色是使用雲端技術,儲存與分析大量的企業資料,例如零售資料以決定定價和行銷策略、人力資源管理、顧客服務、和法務案例 (legal cases)。
併購的原因是幫助這些成熟的公司進入新的市場
Historically, the enterprise market has been dominated by installed software, which typically involves large upfront fees and recurring service expenses. But in recent years, more companies, large and small, have started to migrate to the Web to manage their businesses and customer relationships at a potentially lower cost. Adam Holt, an analyst with Morgan Stanley, predicted that corporations would increase their use of cloud-based services by at least 50 percent or more every year, for the next three years.
或增加獲利率
Autonomy falls within the broad category of services known as enterprise software. It is among the fastest-growing and lucrative parts of the software industry: Autonomy reported $466 million in revenue for the first half of the year, with an operating profit margin of 44 percent.
By contrast, H.P.’s personal computer business has an operating margin of about 5 percent. The company is seeking to spin off that unit.
IBM、SAP、Oracle、和 HP 分別併購了四家公司,共同的特色是使用雲端技術,儲存與分析大量的企業資料,例如零售資料以決定定價和行銷策略、人力資源管理、顧客服務、和法務案例 (legal cases)。
併購的原因是幫助這些成熟的公司進入新的市場
Historically, the enterprise market has been dominated by installed software, which typically involves large upfront fees and recurring service expenses. But in recent years, more companies, large and small, have started to migrate to the Web to manage their businesses and customer relationships at a potentially lower cost. Adam Holt, an analyst with Morgan Stanley, predicted that corporations would increase their use of cloud-based services by at least 50 percent or more every year, for the next three years.
或增加獲利率
Autonomy falls within the broad category of services known as enterprise software. It is among the fastest-growing and lucrative parts of the software industry: Autonomy reported $466 million in revenue for the first half of the year, with an operating profit margin of 44 percent.
By contrast, H.P.’s personal computer business has an operating margin of about 5 percent. The company is seeking to spin off that unit.
11/23/2011
蘋果電腦的供應鏈管理
為了增加筆電上照相機的顯示燈,使用雷射打出人眼看不見、但是光可以穿透的洞。其他和組織目標一致的生管策略,例如預先包下貨機的聖誕節運輸量、以快速的運送 iMacs 和 iPod,並限制了對手的反應速度;和西南航空一樣、專注於少樣產品等等。
為了快速地將雛型產品大量生產上市,工程師有好幾個月住在旅館中,以便和供應商就近討論;這也是新 CEO 介紹部屬看的書 Competing Against Time 的具體實現 (1)。另外,根據 Little's formula,時間縮短則存貨變少,也可以更貼近真正的顧客需求。
(1) 該書 1990 年出版。精簡版的得獎作品 Stalk, George, Jr., "Time — The Next Source of Competitive Advantage." Harvard Business Review, July-August 1988 可以在網路上找到。
9/21/2011
LCD TV 的需求預測
商周報導 (1) 電視市場飽和
『LCD TV 全球滲透率已逾五成,對大尺吋面板的需求也下降。根據 DisplaySearch 最新預估,今年 LCD TV 出貨量年成長率約為 10.5%,遠低於 2010 年的 31%,創下 3 年新低。』
這不禁使我想到 Bass Model (2),Prof. Bass 在 1966 年預測彩色電視機的銷售將在 1968 年達到頂點的 670 萬台 (3)。工業界準備了 1400 萬個真空管 (tubes),所以論文發表後,業界人士打電話或寫信罵他。有趣的是,論文是對的,而且真正的頂點台數還比預測的值低了一點。
使用 google 搜尋 LCD TV bass model,可以找到基本模型的許多擴充,運用在其他的情節,例如競爭、價格、多世代產品等等。
不知道這些公司的行銷部門如何看待這些模型?公司的高層又是如何使用這些模型於管理決策之中?
(1) 曾如瑩,賺僅韓廠一半,賠是人家兩倍 —— 連虧三季,台灣面板雙虎怎麼救?商業周刊,1237 期
(2) F.M. Bass, A new product growth model for consumer durables, Management Science, 1969. 推導可參見我的上課講義
(3) 論文發表需要時間,所以出版日期較晚。
『LCD TV 全球滲透率已逾五成,對大尺吋面板的需求也下降。根據 DisplaySearch 最新預估,今年 LCD TV 出貨量年成長率約為 10.5%,遠低於 2010 年的 31%,創下 3 年新低。』
這不禁使我想到 Bass Model (2),Prof. Bass 在 1966 年預測彩色電視機的銷售將在 1968 年達到頂點的 670 萬台 (3)。工業界準備了 1400 萬個真空管 (tubes),所以論文發表後,業界人士打電話或寫信罵他。有趣的是,論文是對的,而且真正的頂點台數還比預測的值低了一點。
使用 google 搜尋 LCD TV bass model,可以找到基本模型的許多擴充,運用在其他的情節,例如競爭、價格、多世代產品等等。
不知道這些公司的行銷部門如何看待這些模型?公司的高層又是如何使用這些模型於管理決策之中?
(1) 曾如瑩,賺僅韓廠一半,賠是人家兩倍 —— 連虧三季,台灣面板雙虎怎麼救?商業周刊,1237 期
(2) F.M. Bass, A new product growth model for consumer durables, Management Science, 1969. 推導可參見我的上課講義
(3) 論文發表需要時間,所以出版日期較晚。
9/02/2011
使用線性迴歸 (Linear Regression ) 預測酒的品質
一般判斷酒品質的方式是使用人;但是,經濟學教授 Orley C. Ashenfelter 使用線性迴歸,其公式為
wine quality = 12.145 + 0.00117 * winter rainfall (冬季雨量) + 0.0614 * average growing season temperature (成長期平均溫度)– 0.00386 * harvest rainfall (收成時雨量)
世界知名的品酒專家 Robert Parker 說:『Ashenfelter is an absolute total sham.』在拍賣市場中,結果驗證了 Ashenfelter 是對的。
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